my services.

Social strategy comes in many shapes and sizes. Let’s work together to find the right fit for you.

  • For brands and individuals (e.g. executives):

    • Channel audit

    • Competitive social analysis

    • Audience insights

    • Social voice and tone

    • Key objectives

    • Content pillars

    • Channel strategy

    • Engagement strategy

    • Measurement framework

    • Influencer strategy

    • Monthly content brainstorms

    • High-level content calendar

    • Social post creative direction

    • Review & feedback on client-produced content

    • Campaign content strategy and distribution plans

  • Employee training on:

    • Social best practices

    • How to run a brand social account

    • How to run a personal brand account / employee advocacy

    • Influencer program best practices

    • As-needed strategic council

    • POVs on social updates, algorithm changes, and industry-relevant trends

    • Social reporting and content recommendations

If I don’t offer a service you need, I likely know someone awesome who does. I can make that connection for you and manage the relationship so all services are in one place.